How Jimon Aframian is Living His Dream!

About a year ago, I found an email in my inbox from Jimon Aframian saying that he was starting a magazine here in Los Angeles and he’d like to feature some of my work from my Boys Collection. I have a soft spot for that body of work and am always eager and pleased that it continues to be highlighted and shown. I’m very proud of the body of work as it depicts to me a time in my life where I was dedicated to a certain project and it also is when I met my husband, David.

I wrote back and told Jimon, “sure, which images did he want”? At that point he had found my Blog and read where a certain editorial I had shot for another magazine didn’t run in the proper way and he asked if he could run that story. I was more than happy to find a good home for that shoot. So I told him yes! And the story came out in December in the  launch issue of the magazine aptly named JIMON.

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(5.00 stars, 12 ratings)

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“Princess of Persia”

In my last post I wrote about how I was able to prepare for my Genlux editorial weeks in advance. I met with the set designer, we went back and forth deciding on the right props, Stephen and I scoured model submissions looking for the perfect model, etc, etc. For the first of two Harper’s Bazaar Arabia shoots that I did in Dubai, I had no clue who, what or where we were going to be shooting. So now you can see how sometimes I get a lot of lead time to really prep a shoot. And sometimes, I don’t get any time at all to prep.  And it doesn’t matter at the end of the day, I still have the same responsibility to produce great images for my client. With this Harper’s shoot, I met with Sally Matthews, the fashion editor, the day before we worked together. I met her at her office and she showed me a few mood boards, which she emailed to me later so I could have them to refer to in the evening before the shoot. In her office,  she showed me the models she was deciding between, some of the clothing and she pulled up the location on the internet. Sally procured the Banyan Tree Al-Wabi for our location. The Banyan Tree is a brand new 5 star luxury resort located about 45 minutes outside of Dubai and we were the first official fashion shoot to take place there. From the website I could see the place was gorgeous! But most of the pictures showed the rooms, and most of the shots were taken at night. There were no real good pictures of the outdoor area in the day time, the area that I would be shooting in. I knew that I would have to really scout out the location once I got there and banking on the hope that make up and hair would take a few hours, I could use that time to plot out a shot list while combing the grounds for “photogenic” areas to shoot in.

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(4.73 stars, 22 ratings)

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Genlux Spring Editorial and Video

Got a call from Stephen in January asking me if I wanted to shoot for the Spring issue of Genlux. The theme was Royal. I’ve had this idea in my head that would need a set designer. I wanted to have someone  build a room from scratch to emulate the attic room from “The Little Princess”, a novel written in 1904 by Frances Hogdson Burnett. I read the story when I was a kid and the imagery described in the novel left an impression on my imagination. Of course I didn’t know when I read the novel at 9 that I would be producing a fashion shoot around the story some 35 years later!!!  But immediately when Stephen said “the theme is Royal”, my mind went straight to the story of The Little Princess. The first thing I did was contact a set designer to see if he was available to do the shoot and if he wanted to work on it with me. Jamie Dean agreed to meet with me at my house so I could show him some visuals and we could talk about the kind of set I wanted built and the props I wanted to use. He brought his laptop and showed me his inventory of props while we went through images that I had collected before our meeting that depicted the mood I wanted to recreate for my shoot. Once he agreed to work on the shoot with me, I collected all the images together from his props to the images I had collected and we narrowed the look down so I could create a mood board to send to Stephen.

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(4.67 stars, 24 ratings)

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A Model Inspires a Shoot

God, I feel like I shot this so long ago, a whole history book of my life could’ve been written between the time  today when I’m sitting down to write this post and the day I actually shot this editorial. But here goes! Thank God Tyler is in the other room retouching for me. He’s young….he can remember the details!

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(4.72 stars, 32 ratings)

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So I’ve been really busy lately. For one, we’ve been planning the seminar that’s taking place this up-coming weekend, November 7th and 8th. We’re almost sold out, which is exciting and I want to thank all of you who have purchased tickets and are planning on attending! It’s going to be really fun, the models are GREAT and the studio we’re using is just A+ professional, as are the people who run Smashbox. Secondly, I have been spending ALOT of time SHOOTING SHOOTING and SHOOTING some more! Here are some new pictures along with a Lighting Diagram on a test I did with just 1 Big Beautiful Light!

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(4.68 stars, 34 ratings)

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70 Comments